Lowe’s Sending $1 Million Worth of Flowers to Moms Isolated Because of Coronavirus

RADIO.COM Staff
May 06, 2020 - 7:30 am

Lowe's is partnering with with small business growers and Uber to deliver a Mother's Day treat to those in senior housing facilities, the company announced Tuesday in a new release.

The Mooresville, N.C.-based company is donating $1 million worth of flower baskets to more than 500 long-term care and senior living facilities in New York, Seattle, Chicago, Boston, Houston, Miami among others.

"Mother's Day is a special time of celebration between mothers, grandmothers and their children, and our hearts go out to the millions of families nationwide who won't be able to be with their loved ones this year," said Marisa Thalberg, Lowe's executive vice president, chief brand and marketing officer in the release. "We hope that these flower deliveries, made possible by our network of local nurseries will bring a spark of joy to the moms and grandmothers in senior housing who may feel alone this Mother's Day."

The deliveries will take place in the days leading up to Mother's Day and according to the release the flower baskets will be sourced from local nurseries and growers that have seen business impacted by the pandemic.

"We are committed to supporting our small business partners during this difficult time, including our local nurseries and growers who have been impacted by the pandemic," said Bill Boltz, Lowe's executive vice president, merchandising in the release. "These local small businesses are the backbone of our garden centers, and we are eager to continue investing in their long-term success."

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